Happenings
TC Farm Launches Genki Cage-Free Eggs, Liquid Egg, and Frozen Liquid Egg Products to Market
Date : October 25, 2024
Kuala Lumpur, 25 October 2024 — TC Farm, a renowned name in sustainable and humane food production, is proud to announce the official launch of its Genki Cage-Free Eggs, Liquid Egg, and Frozen Liquid Egg products. This initiative marks a significant milestone in promoting healthier and more ethically-produced food options to consumers nationwide.
The launch has been warmly welcomed by the Malaysia Cage Free Egg Producer Organization and Humane Society International, which has congratulated TC Farm for its dedication to providing ethically produced eggs. The Genki Cage-Free Eggs adhere to stringent standards of animal welfare, as evidenced by their Certified Humane certification, ensuring that hens are raised in cage free environments, free from the constraints of conventional caging systems.
“This is a proud moment for TC Farm as we continue to innovate in ways that ensure healthier food options while staying true to our core values of humane farming practices,” said Mr. Tiew, Managing Director of TC Farm. “Consumers are increasingly looking for products that not only meet high nutritional standards but also align with their ethical concerns. We believe that the Genki range meets both these demands.”
The Genki Liquid Egg and Frozen Liquid Egg products, available in bulk 5 kg packaging, provide food service providers, caterers, and households with versatile and convenient options for culinary uses. These pasteurized products offer extended shelf life and consistent quality, ideal for both professional kitchens and home use.
The Genki brand has garnered recognition in the industry, securing a place in the Malaysia Book of Records for innovation in egg production and distribution. This achievement underscores TC Farm’s commitment to maintaining the highest levels of product quality while keeping animal welfare at the forefront.
“We congratulate TC Farm for setting the bar higher in cage-free egg production,” said by Dr Saravanakumar S. Pillai , Senior Adviser Farm Animal Welfare, Policy and Engagement, Humane Society International. “Their dedication to certified humane practices is helping to transform the industry and educate consumers on the importance of humane farming.”
As part of this launch, consumers can soon find Genki Cage-Free Eggs and liquid egg products in supermarkets and specialty food stores. TC Farm remains committed to supporting the growth of the cage-free movement, working closely with partners and customers to promote sustainable agriculture.
For more information, interested parties can contact:
About TC Farm:
TC Farm is dedicated to delivering fresh, ethically-produced food to consumers, with a focus on humane farming, sustainability, and quality. TC Farm’s range of cage-free eggs and egg products are produced with the welfare of animals and the health of consumers in mind.
Feel free to share this announcement with your media contacts.