Happenings
Gaikery Bakes Launches Malaysia’s Free-Range Egg Butter Cream Cheese Frosting Cake Range
A Landmark Advancement for Better Welfare and Responsible Ingredient Sourcing in the Confectionery Industry
Malaysia, 23 May 2026 — Gaikery Bakes today announced the launch of its new Free-Range Egg Butter Cream Cheese Frosting Cake range, marking a significant milestone for Malaysia’s confectionery sector and reinforcing the growing movement toward better welfare and responsible food sourcing practices.
The premium cake range is produced using free-range eggs sourced from higher welfare farming systems, reflecting increasing consumer and industry demand for ethically sourced ingredients across the food and bakery sectors.
The launch positions Gaikery Bakes among the pioneering confectionery brands in Malaysia championing better welfare sourcing within mainstream bakery and dessert products, while demonstrating that premium quality, innovation, and responsible sourcing can successfully go hand in hand.
“This launch is more than the introduction of a new cake range. It represents a meaningful step forward in advancing higher welfare food systems within Malaysia’s confectionery industry,” said Dr Saravanakumar S. Pillai, Senior Principal, Policy and Engagement for Farm Animal Welfare, Farm Animal Welfare and Protection, Humane World for Animals.
“The integration of free-range eggs into confectionery products demonstrates how businesses can lead positive change by aligning food production with evolving consumer expectations on sustainability, transparency, and humane sourcing. Initiatives like this help accelerate industry-wide transformation while supporting the long-term growth of higher welfare farming systems in Malaysia.”
Gaik Lee, CEO of Gaikery Bakes, said the company remains committed to driving innovation through responsible sourcing practices.
“At Gaikery Bakes, we believe great food should also reflect great values. Our Free-Range Egg Butter Cream Cheese Frosting Cake range represents our commitment to quality, innovation, and responsible ingredient sourcing. We are proud to contribute toward a more compassionate and sustainable food ecosystem while continuing to deliver premium products that consumers can truly enjoy with confidence.”
The introduction of free-range confectionery products further strengthens Malaysia’s growing momentum toward higher welfare transitions across the retail, hospitality, food manufacturing, and food service sectors. It also supports the development of a stronger and more sustainable free-range egg supply chain within the country.
As awareness surrounding better welfare and sustainable sourcing continues to grow across Asia, collaborative efforts between food businesses, producers, and welfare organisations are increasingly shaping the future of responsible food production.
The Free-Range Egg Butter Cream Cheese Frosting Cake range is now available to consumers seeking premium desserts made with better welfare ingredients and more responsible sourcing practices.
About Gaikery Bakes
Gaikery Bakes is a Malaysian bakery and confectionery brand known for its premium cakes, pastries, and innovative dessert creations. The company is committed to delivering high-quality products while supporting responsible and sustainable ingredient sourcing initiatives.